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How to Track Visitors on Your WordPress Site

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If you are a website owner, one of the most important things you can do is track how many visitors your website has. Fortunately, WordPress makes it easy to keep track of your website’s analytics and visitor count. In this blog post, we will go over the steps for setting up visitor tracking on your WordPress site.

Setting Up Google Analytics

The first step in tracking visitors to your website is setting up Google Analytics. This free service from Google gives you detailed insights into who is visiting your site and what they are looking at while they are there. To set it up, you will need a Google account (Gmail). Once you have that, simply create an Analytics account and add the code to your WordPress site. For more help with this process, check out this guide from WPBeginner.

Track Your Visitor Count with Jetpack

Jetpack is a powerful plugin for WordPress which includes many useful features such as security scanning and backups. One of these features is called Site Stats which tracks the number of people visiting your site each day, week or month. To use it, install Jetpack on your WordPress site and then navigate to Settings > Writing > Site Stats in order to activate it. Once that’s done, you can view all of the data collected in the “Site Stats” section under “At a Glance” in the dashboard of your website.

Check Your Website Traffic with Yoast SEO Plugin

The Yoast SEO plugin is another great way to track visitors on your WordPress site. It provides detailed information about how many people visit each page or post on your website as well as other metrics such as pageviews and bounce rate (the percentage of people who leave after viewing just one page). To get started with Yoast SEO tracking, simply install the plugin and then navigate to SEO > Search Console in order to connect it with Google Analytics. From there, all of the data collected by both services will be accessible via the “Search Console” tab in the dashboard of your website.


Tracking visitors on a WordPress site doesn’t have to be difficult or time consuming – thanks to tools like Google Analytics, Jetpack and Yoast SEO Plugin! All three options provide quick access to valuable visitor information that can help you better understand who is coming to your website and what they’re looking for when they arrive there. With this knowledge at hand, you can make informed decisions about how best to tweak content or adjust design elements so that more people find what they’re looking for when they land on your pages! Tracking visitors on a WordPress site has never been easier!

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