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Who uses WooCommerce?

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WooCommerce is a popular platform where you can create your eCommerce website with ease. The main question that you might have is whether WooCommerce is for you or not. This article is all about the information you will need on WooCommerce. We will see who uses WooCommerce and Whether it is made for you or not.

To do that, we will cover most of the things that you need to see while choosing an eCommerce store. You need to take into consideration all these things. Lastly, you will have a clear idea of WooCommerce is for you or not.

Overview of WooCommerce

WooCommerce is an ultimate eCommerce solution that works on WordPress. You will need to install WordPress if you want to use WooCommerce. Both WordPress as well as WooCommerce is free. These are self-hosted. So, you will need a hosting account if you want to use them.

Further, if you want more functionalities, you can use the plugins. The plugins are free and paid. You can go with any of them as per your requirements.

Who uses WooCommerce?

Let’s address the main question first. Who uses WooCommerce depends on what context you are asked. Roughly 6.8% of the top million websites use WooCommerce as their platform. If you consider the entire internet, that’s roughly 0.2%.

There are various reasons why people prefer WooCommerce and there are some of the other reasons why they don’t.

Don’t worry, we will see both sides. In this way, you will get a clear idea of whether you should use it or not.

Growth of WooCommerce

WooCommerce was launched in September of 2011. Since then, people have been using WooCommerce. The Automattic team that developed WooCommerce also have been regularly updating it. The tool has thousands of plugins from Automattic as well as from third-party developers to increase the functionality as per your requirements.

So, the small merchants can directly use the WooCommerce plugin without any extras and the big merchants can surely extend the functionalities if they want. In the end, everyone gets what they are looking for. In this way, they can easily use the best possible solutions and plugins that can help.

Even there are more and more themes being developed to enhance the design and look. So, you can get the best user interface for your website.

In simpler words, WooCommerce is a growing platform and is growing every single day.

WooCommerce Review

We will quickly take a look at some of the things to understand the WooCommerce solution better. We will see which are the best features and where you might face issues.


Who uses WooCommerce, E-commerce

WooCommerce provides all the features to create an eCommerce website for free (you will need hosting). There are thousands of payment gateway integration available. You can also use one of the email marketing tools along with WooCommerce. There are thousands of WooCommerce-supported plugins that you can use. Whether you’re looking for marketing plugins or you want to enhance the UI, you will get surely get a plugin for it.

So, in the terms of features, WooCommerce has a ton of features that is suitable for small businesses as well as large ones. Even if you don’t want to things by yourself, you can hire a developer to do so. There are many developers available.

Technical Knowledge

You don’t require coding to use WooCommerce or create a website using it. However, you will need a little bit of technical knowledge. WordPress is not just a drag and drop builder. It is a lot more than that. So, you will need to invest some time in learning it. It won’t take you long and is easy. Again, you don’t necessarily require coding. You can create a WooCommerce website without coding.

You will have to optimize it and make it better. It might require some knowledge. Also, you will have to manage the security and the performance of the website by yourself. You need to make sure that your website is secure and it works properly.

Tip: You can even find a WordPress management service and be stress-free. Depending on the service you choose, they will handle all the things for you.

So, if you don’t want to get into technical things, you should either hire a management team or you should drop the idea of using WooCommerce. We suggest you check out other factors and then make your decision.


Pricing is another important factor. Both WordPress and WooCommerce are free tools. You will just need a hosting and domain name. You can find it anywhere from $5 a month to as high as you want.

For a starter website, you can get shared hosting from a reputed company. However, if you’re a midsized merchant or running an eCommerce website with a lot of traffic, you should consider going with WooCommerce hosting. You will get better performance and more benefits there.

Talking about themes and plugins, you will get many free themes and plugins. If you want to go with paid themes, it will cost you somewhere around $49 to  $250. The average theme price is $59 to $89. The pricing of the plugin depends on the plugin you want to go with. Most of them will cost you $29 to $49. Don’t worry, you won’t require more plugins. For small websites, even free plugin will do the work. So, that’s a great advantage you will get here.

When it comes to pricing, we can say that it is one of the most affordable platforms to use. It doesn’t cost you more.

Ease of Use

This is different than the technical things we saw earlier. Technical things involve creating and setting up the website. Whereas, the usage includes adding new products and managing the website. That’s why both of these are different.

The usage is extremely easy. You can easily understand how to add products and manage the orders. It will give you complete information about the orders.

You can also create another account and give them the role of the shop manager. The shop manager can manage the shop only. With this role, most of the WordPress options will be hidden. This brings us to the next point.

User Roles and Management

It is important to manage users and shop managers. You can create different user roles with the help of user management. You can create an editor, shop manager, and add various other roles. So, in case, you’re not the one managing the WooCommerce, you can do things with ease.

There is also a plugin available to do so. This will give you advanced user management. With the help of this, you can manage the users and create another user role if you want. The name of the plugin is the user role editor.

Themes and Appearance

The looks are everything when it to online business. With WooCommerce, you can find many themes that will suit your need. You can either use one of the free themes from the WordPress theme directory or you can also to with the premium one. The premium themes also allow you to import the demo content. So, you will get the homepage and shop page pre-built for you. All you need to do is customize it a little bit and you’re good to go. The customization part will be easier if you already get a relevant template.

That’s where you will get another advantage. You will get a theme for almost all types of stores. Whether you want to run a clothing store or you want to run a grocery store, you can easily find a theme that suits your need. These themes will also allow you to import the content. This will make your work effortless. You can work on the pre-built template to make your website better. Further, you can also change the images and text. That’s pretty much it, your website design will be ready.

Who Should Use WooCommerce?

Now, let’s see who should use WooCommerce. Anyone who wants to create a fully functional eCommerce website should try WooCommerce. WooCommerce allows you to create the website with ease at a low cost. That’s the reason, it is highly preferable for small merchants.

Further, there are many premium plugins that you can use. This makes it a great choice for all the medium-sized eCommerce website owners.

WooCommerce is recommended if

  • You’re looking for an affordable platform to create a website
  • You want to be the owner of the website and have a maximum amount of capabilities.
  • You’re ready to invest some time in learning and knowing WordPress.
  • You want to do the SEO of the website.
  • You’ll create a blog in the future or you already have a blog.

Who Shouldn’t Use WooCommerce?

Of course, we won’t be biased. Instead, we will give you an honest opinion about WooCommerce. We will see who shouldn’t use WooCommerce. There are many places where the WooCommerce doesn’t work well.

For example, if you’re kind of a person who doesn’t want to get into any technical things nor want to hire someone, WooCommerce might not be the best choice for you in such a case. WooCommerce requires a little bit of technical knowledge. You don’t need to be tech-savvy but it is necessary to do the changes.

Here is the simple list about it. WooCommerce is not recommended if

  • You have the budget and you want a simple easy solution.
  • You don’t want to get into any technical things
  • You’re looking for a short term website (less than a year). In such cases, you don’t need to go with WooCommerce specifically.
  • WooCommerce requires a little bit of management. You should either hire someone or spend some time there. If you’re not ready to do things by yourself nor want to hire anyone, you shouldn’t have to choose this.

So, these are some of the reasons why you shouldn’t choose WooCommerce. Lastly, it is always your choice to make.

Still, Confused?

If you’re still confused about whether you should choose WooCommerce or not, here is the explanation, in short, that might help you. Here are possible scenarios that you can go with.

You can go with WooCommerce and mostly outsource all the works. If you outsource all the things, it will be a lot easier for you to do things. You can outsource all the things starting from development to management. In such cases, you will face no issues in WordPress and WooCommerce.

The next option for you will be to invest some time in learning WordPress and WooCommerce. Thereafter, you can simply start doing all the stuff. It will waste some of your time but you won’t need anyone or any team. If you’re running a business, we won’t suggest you do any of these things. Instead, you should hire someone and focus on your business. In this way, you can easily grow your business.

The last option will be to drop the idea of WooCommerce.

Is WooCommerce Worth it?

The last thing that you want to know is whether WooCommerce is worth it or not.

The short answer is YES.

If you’re still confused about whether you should go with it or not, you can buy a hosting and try out. Most of the hosting providers will give you a money-back guarantee. You can surely try out the hosting and ask for money back if you don’t like it. In this way, you could also get a better idea about the WooCommerce.

You can also see the tutorial about it to know more.

If you’re already using WordPress, you can try out by installing WooCommerce. It’s free and it won’t cost you a penny. So, you can surely try it out and decide.

Don’t worry much about the theme and plugin. You can first focus on understanding the WooCommerce and then choose the extra functionalities.

Final Words

To conclude, this was all about WooCommerce and who uses WooCommerce. As mentioned, many of the top websites use WooCommerce ad their checkout. You can surely rely on WooCommerce. Lastly, it is your choice to make.

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